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A digital representation of AI's potential to revolutionize home automation, from security to energy management.

AI in a Housing Portfolio: Four Reasons for Implementation

AI in a Housing Portfolio: Four Reasons for Implementation

Managing a housing portfolio comes with its own unique set of challenges. Dealing with Section 8, rent-controlled properties, or LIHTC units can pr...

Managing a housing portfolio comes with its own unique set of challenges. Dealing with Section 8, rent-controlled properties, or LIHTC units can present challenges beyond the typical property management struggles. Unfortunately, traditional property management technology doesn’t cut it for those handling these specific portfolios. But here’s the positive news: AI in housing can help to […]

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Two business professionals discussing multifamily CRM solutions, with a miniature house model on the table, symbolizing property management or real estate services.

Centralizing Property Management Models: Key Multifamily CRM Factors

Centralizing Property Management Models: Key Multifamily CRM Factors

Centralizing operations in the property management landscape has become more pressing than ever. With technology at the forefront, investing in mul...

Centralizing operations in the property management landscape has become more pressing than ever. With technology at the forefront, investing in multifamily CRM centralization practices is one of the best ways to achieve actual efficiency. While multifamily centralization has historically relied heavily on building proximity, the future is much less restrictive. This model can quickly help […]

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A business professional interacts with futuristic digital icons, including graphs and real estate symbols, highlighting the role of technology in enhancing the accuracy of Automated Valuation Models (AVM) for property assessments.

The Role of Prelist Benchmarks in Real Estate AVM Accuracy

The Role of Prelist Benchmarks in Real Estate AVM Accuracy

Getting the right numbers has always been a major challenge in real estate marketing. We are discussing extensive calculations from various aspects...

Getting the right numbers has always been a major challenge in real estate marketing. We are discussing extensive calculations from various aspects to determine the correct property value. Even after years of experience, real estate professionals remain subject to voluminous amounts of manual analysis. But with AVMs, the work became much easier. Still, you need […]

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A businessman is touching a holographic screen displaying the words "Marketing Automation" and various icons related to marketing strategies.

Measuring Success in Marketing Automation: Steps and Tips

Measuring Success in Marketing Automation: Steps and Tips

The increasing workload in marketing processes necessitates the need for marketing automation. It is the process by which marketers can reduce thei...

The increasing workload in marketing processes necessitates the need for marketing automation. It is the process by which marketers can reduce their daily routines and marketing tasks. Automation enables them to handle customer data, manage email campaigns, and track engagement more efficiently, allowing them to reach out to potential customers and build stronger customer relationships. […]

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This image depicts a user interacting with an AI-powered SMS marketing platform. The user's finger is hovering over a virtual chatbot interface labeled "CHAT AI Smart Robot."

6 Tips for Using AI in SMS Marketing

6 Tips for Using AI in SMS Marketing

Despite how short SMS messages are, they are a powerful tool that you can use to engage your customers directly. Surveys have indicated that 86% of...

Despite how short SMS messages are, they are a powerful tool that you can use to engage your customers directly. Surveys have indicated that 86% of customers will make two or more purchases from a branded SMS message. Imagine the impact of incorporating AI into marketing strategies. Today, with the introduction of AI into the […]

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wo individuals working on a software purchase proposal, represented by a blend of digital and manual tools.

Five Steps to Creating a Convincing Software Purchase Proposal

Five Steps to Creating a Convincing Software Purchase Proposal

Proposing the ultimate software package isn’t easy. You may think it ends with finding the perfect tool to improve business flow. But you work fo...

Proposing the ultimate software package isn’t easy. You may think it ends with finding the perfect tool to improve business flow. But you work for a company and answer to a hierarchy of authority. This means a group of executives holds the final veto power to let your team adopt this technology. But it doesn’t […]

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